Product: POSTlaMODE App
POSTlaMODE is a curated fashion marketplace that aggregates trending digital content, product recommendations and products by global designers, retailers and influencers, to ease customers with their purchasing decisions while saving them time.
The app offers a time-saving, economical and one-stop destination for fashion-conscious customers who are looking to purchase a product to complement their style.
POSTlaMODE app features:
MODE: The global 'lookbook'! Trending digital content for the season from designers, department stores, online retailers, multi-brand boutiques, bloggers, stylists, models and photographers.
MUST: Must-love collections for the season curated by the experts. Includes product recommendations and styling tips.
VALUEPICK: Best bargains for the budget savvy customer. Sale items uploaded by designers and retailers weekly.
LOCALS: Looking for a trendy boutique at a travel destination or a local fashion expert? POSTlaMODE is your exclusive access to locals globally.
MORE: Trending (fashion) videos, interviews, POSTlaMODE Live.
Why should this product be considered?
Instagram, Pinterest and Houzz have created the trend of “visual commerce”. When making purchasing decisions, global fashion customer is increasingly insisting on integrated experiences, the 3 C’s: content for inspiration and information; community for social validation and expert recommendations; commerce for making the purchase.
POSTlaMODE solves a genuine need and demand in the fashion e-commerce market (which is the largest B2C e-commerce market segment - US $524.9 billion in 2018 and estimated to grow to a US $872.6 billion in 2023).
Our mission is to provide customers a curated fashion marketplace aggregating trending digital content, expert recommendations and products from global designers, retailers and influencers, to embrace customers’ busy yet sophisticated lifestyles while cultivating established and emerging fashion brands to minimize market fragmentation.